FremantleMedia Enterprises (FME), in association with Syco, has today announced the launch of a brand new online slots game The X Factor Jackpot developed in partnership with Ash Gaming Ltd.
Providing players with a strong link to the actual TV show format and including the extended use of show assets, the all new The X Factor Jackpot slots game features the familiar voice of Peter Dickson and a main bonus round featuring popular contestants from previous series and actual TV video footage. The player is also treated to three progressive jackpots and free spin bonus rounds complete with sticky wilds.
The X Factor Jackpot slots game will be offered to customers of Openbet, GTS and Finsoft and provide operators with further marketing and promotional opportunities.
Simon Murphy, Head of Gambling EMEA said “We want to marry the best brands with great quality visuals and game play. The use of actual TV show content combined with Ash Gaming’s reputation of developing great games is the perfect solution and we look forward to watching this game grow in popularity amongst Slots players.”
Chris Ash, Founder, Ash Gaming said “We are confident that the game captures the glamour and excitement of the show and delivers a gaming experience worthy of the brand.”
The X Factor is one of the most-watched entertainment programmes in the UK. Airing on ITV, the UK’s largest commercial broadcaster, The X Factor was created by Simon Cowell and is owned and co-produced by Syco TV (a joint venture between Simon Cowell and Sony Music Entertainment) and talkbackTHAMES (a FremantleMedia company). The official X Factor website, www.itv.com/xfactor, is produced by talkbackTHAMES digital with ITV and is the online home for The X Factor 2011. TalkTalk is the broadcast sponsor of The X Factor and lead sponsor of the live finals at Wembley Arena.