Mirrorball Slots hits 500,000 downloads on mobile 2 months after launch

September 9, 2013 | Sarah Blackburn

Plumbee, the London-based social casino startup today announced it reached 500,000 downloads of its iOS version of Mirrorball Slots, just two months after launch.

Both the iPhone and the iPad are proving very successful for the London-based startup. This early success puts the company in a great position for further audience and revenue growth on mobile platforms.

Samer Ragheb, Plumbee’s Marketing Director said: “We are delighted with the results of our marketing efforts. 20% of all our active users are now using the mobile version of the game. These are really great numbers, especially in this highly competitive category. “

Gerald Tan, Plumbee’s COO and Head of Product added: “All tracked KPI’s are performing above our expectations. On retention, the numbers are simply amazing, more than 50% higher than our numbers on web. Our focus on key aspects like stability and loading time has clearly paid off”.

With the success of the iOS game, Plumbee is now looking to move fast and launch an Android version in the coming months.

Mirrorball Slots boasts over 1.5M MAUs and 350,000 DAUs across Facebook and iOS.