Live casino pioneer Codeta.com has undergone a major brand overhaul and site redesign to strengthen its market-leading position.
The operator has completely altered the look of its logo so that it is more powerful and distinctive, and to stand out from the crowd as a champion of live table games.
The new logo is simple and clear, depicting a club symbol on a flashing red circle to show the brand is very much “live”.
The redesign has been extended to its site, which now offers users a sleek and intuitive interface that is east to navigate.
The operator has ambitions to become the Netflix of live casino, which is reflected in the the layout of its lobby and the way games are categorised.
Players can expand each category to see the operator’s full-suite of live table and traditional slots games, which now number 569.
Edward Ihre, Codeta.com CEO, said: “We decided to give the Codeta.com logo and site design a pretty major a facelift to reflect our market-leading proposition as a pioneer and champion of live table games.
“Our new logo clearly states who we are and what we offer, and stands out from the crowd. We extended the redesign to our site, which is simple to navigate and allows players to easily access our full portfolio of games.
“We believe the changes will be welcomed by players both old and new, and will help spread the word that Codeta.com is now the go-to site for the best live tables games experience on the market.”
The redesign comes shortly after Codeta bolstered its game portfolio with the latest live dealer innovation from Evolution Gaming, Double Ball Roulette, which offers players twice the opportunity to win.
Codeta has carved out a name for itself as a pioneer and leader in live table games, but also has a selection of other table games and slots from NetEnt, Play’N’Go, Aristocrat, NYX, Microgaming and others.
The site is available on desktop, and has also been optimized for play on mobile and tablet devices, both Android and iOS.
The name Codeta is a take on the French phrase coup d’état; with the site kick-starting a revolution against the current status quo of the online casino industry.