Industry veteran joins player ID and verification provider to drive awareness of its products and services
Player ID and verification specialist, 1account, has onboarded industry veteran Caroline Steele as it continues to strengthen its senior management team.
Steele joins as Senior Client Director and will be responsible for driving brand awareness for 1account and showcasing the company’s leading products and services.
This includes educating the industry about ever-changing player ID and verification requirements and what 1account can do to help operators, suppliers and affiliates to verify customers with confidence.
Steele joins 1account following an impressive 18-year career in the gambling industry over which time she has held senior roles at eGaming Review, running the illustrious eGR awards, Evolution Gaming, Pay360, Experian and setting up the Power 50.
Marc Wood, Sales & Marketing Director at 1account, said: “I am delighted to welcome Caroline to the team and for 1account to benefit from her unrivalled experience and knowledge of the industry.
“We have already established ourselves as a leading player ID and verification provider, but we have ambitious growth plans and Caroline will play a central role in enabling us to deploy it.
“Caroline has already put forward interesting and impactful ways of increasing exposure for 1account and our products and services and I look forward to seeing them come to life in the coming months.”
Caroline Steele, Senior Client Director at 1account, said: “It’s an honour to join the 1account team at what is a hugely exciting time for the business as it continues to grow at speed.
“1account boasts disruptive technology and smart commercials designed specifically for the gambling industry, allowing us to provide robust age verification and ID for all stakeholders.
“This is a company, product and service built by the industry, for the industry, and I am looking forward to being able to introduce 1account and its proposition to more stakeholders than ever before.
“As part of this, we have some incredibly exciting events in the pipeline due to take place in Malta and Gibraltar as soon as it is safe to do so.”