RAW iGaming ramps up acquisition streak with FunFair arcade games purchase

July 23, 2023 | Sarah Blackburn

Game development studio RAW iGaming has purchased FunFair Games’ multiplayer arcade game portfolio as it gears up to launch a new arcade product.

Under the deal, FunFair’s multiplier games will be added to RAW’s arcade game offering.

This includes titles such as The Wheel of Steal, Astroboomers to the Moon and Hugo Up & Away.

FunFair Games was shut down in March after parent company FunFair Technologies decided to stop funding the venture due to challenging market conditions.

The purchase of FunFair’s arcade catalogue is one of several content acquisitions made by RAW in recent months.

In April, the start-up purchased the full arcade games portfolio of Green Jade Games after the game developer founded by industry veteran Jesper Kärrbrink shut down.

Furthermore, in November of the previous year, RAW obtained the entire asset portfolio of Spigo from Lady Luck Games.

RAW iGaming CEO Tom Wood said that FunFair’s multiplayer games are among the best in the industry and that adding them to RAW’s pioneering arcade offering was a “no-brainer”.

“With the purchase of Spigo’s skill-games platform, Green Jade’s assets and now FunFair’s crash games, we have compiled a portfolio of multiplayer skill and arcade games consisting of more than 30 titles that offer unrivalled choice and quality to players.

“That these games are delivered via a new, innovative arcade solution means we have something that the market has never seen before in the multiplayer arcade space.

“We can’t wait to flick the switch and launch our arcade offering to the market, which we will be doing this year,” he added.


Next-gen offering

Lloyd Purser, COO at FunFair Technologies, added: “We had conversations with several studios about our popular crash games, but as soon as we connected with Tom and the team at RAW, we knew we’d found the right one.

“RAW, like FunFair, is focused on innovation and we’re happy that our multiplier games will be distributed globally as part of a market-leading portfolio. We wish RAW the very best of luck in creating the next-generation arcade offering.”

RAW said in statement that it “sees tremendous opportunities” to bring new, exciting content to the arcade game space and was looking to position itself as the leading provider of such content to operators in global markets.

RAW iGaming was founded in March 2021 by Wood. He previously served as vice president, chief product officer and chief creative officer for Scientific Games and group chief product officer at BetKing Nigeria, among other roles.