Tornado Games can now launch a branded library for its entire portfolio of slots that can be accessed by approved affiliates. This will be accessed to create reviews and previews.
This personalised library will contain the game sheet, logos, images, videos and even demo games for each title.
“Tornado Games is a great addition to our growing roster of studio partners,” said Elliot Resnick, managing director of First Look Games. “When it comes to game promotion, there is no other platform that offers the tools and features developers need to engage players and operators while still ensuring security and compliance.
“Tornado has already made its mark on the industry with its games popular with players but by joining First Look Games it can turbocharge the promotion and marketing of its titles, taking it from rising star to power player.”
Julia Weygandt, COO at Tornado Games, added: “We are incredibly excited to have joined First Look Games and to be able to use its platform and suite of tools and features to promote our growing portfolio of slots to players via affiliates.
“We see affiliates as a powerful marketing channel for our games, and with First Look Games we can engage affiliates directly and ensure they have the information and assets they need to create quality, accurate content for their readers.”