Freemarket adds more top talent to Business Development Team

August 23, 2023 | Sarah Blackburn

Freemarket, a leading fin-tech platform for regulated B2B cross-border payments and currency exchange for small to medium-sized businesses, has named Lloyd Naicker as Business Development Director as it continues to grow at scale and at pace.

Naicker has more than six years’ of experience working in the payments space and across various business development roles. This has seen him work with merchants from the PSP, Forex and gambling industries – experience he will use to help Freemarket grow its presence in the global online gambling space.

He joins Freemarket from BVNK where he was Business Manager for Fintech; prior to that, he was Cross-border Payments Team Lead at Coindirect.

As Business Development Director at Freemarket, Naicker has been tasked with leading the company’s ambitious plans for the FX vertical by growing its roster of clients.

Freemarket offers a single platform for cross-border payments and currency exchange and has been developed specifically for small to medium-sized businesses across a wide range of industries including online gambling and gaming.

Its standout qualities are the access that customers are given to a global bank and NBFI network, as well as innovative, proprietary technology all in one place allowing them to streamline processes, remove complexity and unlock tremendous efficiency.

Integration for small to medium-sized businesses could not be  easier. The platform can be accessed via API or web portal with standard-setting infrastructure and computing services to ensure security and resilience at all times.

Richard HarrisonVice President of Sales at Freemarket, said: “It’s an absolute pleasure to welcome Lloyd to the Freemarket family and for us to be able to use his incredible knowledge and experience as we continue to build momentum behind the business.

“In particular, he brings to the party an unrivalled understanding of the FX space where over the years he has built a tremendous network of contacts. It really is a privilege to work alongside him, and his appointment will have a significant and positive impact at Freemarket.”

Lloyd NaickerBusiness Development Director at Freemarket, added: “I’m super excited to join the Freemarket family and to contribute to the continued growth and success of the company.

“There are so many opportunities for us to explore to make banking and payments services available to FX merchants as well as expanding our platform’s capability to meet changing client needs in all sectors including online gambling.

“I’m looking forward to helping Freemarket explore these opportunities and to make more businesses aware of our powerful platform and leading product and service offering.”