Livespins has added Brazilian slot studio, Caleta Gaming, to its lineup, broadening its presence in the Latin American market. This move is concurrent with the inclusion of more Portuguese-speaking streamers in its platform.
The integration means that over 115 titles developed by Caleta Gaming will now be accessible on the Livespins platform. This marks the first time these games will be utilized by streamers during their broadcasts.
The integration is timed with the recent enactment of online sports betting laws in Brazil, a major event in the Latin American igaming sector. Consequently, operators who cater to this region can now offer Livespins with locally relevant content from Caleta Gaming.
Livespins is a feature within the casino lobby that permits players to observe real-time game sessions of their chosen streamer, brand ambassador, or celebrity, while also providing the option for players to participate by placing their own bets.
Caleta Gaming’s titles such as World Wild Cup, Ocean Richies and Banana Bingo are now included in this interactive format. Additionally, streamers have the capability to introduce new games and explain gameplay along with a range of bonus features.
One of the key features of Livespins is its emphasis on social interaction. The ‘bet behind’ function facilitates a shared betting experience while preserving individual players’ ability to select their own bet size and spin number. It also enables real-time communication between players and streamers.
Additional features, including the capacity to express responses to gameplay via emojis and gifs, are part of this interactive setup. Livespins’ approach gives developers like Caleta Gaming a fresh method to distribute their games to operators and players. This approach has led to Livespins winning the Innovation in Slot Provision category at the EGR B2B Awards 2023.
Michael Pedersen, Chief Commercial Officer at Livespins, said: “Brazil is set to become one of the largest online gambling markets in the world and operators looking to enter the market or make a play in the wider LatAm region must offer localised content and experiences to players.
“This not only means slot and casino streaming languages such as Brazilian Portuguese, but games that have been developed specifically for the market. This is exactly what Caleta Gaming does and its games, combined with our award-winning platform, allow operators to provide next-generation casino experiences that are fully localised.”
Gabriel Cardoso Mendes, Head of Creative and Product at Caleta Gaming, added: “Livespins provides a new way for us to deliver our content to operators and players while also maximising the huge yet mostly untapped opportunity that casino streaming provides.
“This partnership will allow us to put our games in front of more players than ever before, especially those in the lucrative but hard-to-engage Millennial and Generation Z demographics. For us, there’s no better way to mark the opening of the Brazilian market than this deal with Livespins.”