Pickwatch, a platform offering data on sports betting picks, recently started working with Acquire.bet to handle its paid media activities. This collaboration aims to raise awareness and encourage engagement with Pickwatch Pro, a new subscription service. Over the past decade, Pickwatch has provided betting pick data to a large user base.
Acquire.bet, a company specializing in various advertising platforms, has been tasked to enhance growth for Pickwatch Pro and the broader Pickwatch platform by managing their paid media strategy. Acquire.bet’s services encompass paid media, performance marketing through platforms such as CasinoAffiliatePrograms, and its owned media properties like SportsCashDaily and CasinoCashDaily, serving operators and media brands not only in North America but also in additional global regions. This partnership represents a strategic effort to connect with and engage potential users by utilizing informed paid media activities in the igaming industry.
Allan Petrilli, Managing Director of Acquire.bet, said: “It’s really exciting to be helping an already established and large brand in the sports media space grow through its first foray into paid media.
“At Acquire.bet, we focus on ROI-led growth and scaling the right traffic. This can only be achieved by the leveraging the power of data – something that Pickwatch fully understands. We have some incredible campaigns lined up for Pickwatch that will ensure it wins when it comes to paid media.”
Shaun Lowrie, Founder of Pickwatch, added: “Acquire.bet truly understand paid media and the team really are the go-to experts in this area. It has an incredible track record of helping brands scale while achieving an excellent ROI.
“This is a new area of customer acquisition for us, and we move into it confident that we are working with the right team to drive success for us.