Casino game developer Octoplay has expanded its presence in the Romanian market via direct integration with Superbet, an operator in the region.
The integration has introduced a selection of online slot titles, such as Pearly Shores and Star Kingdom, into Superbet’s gaming portfolio.
Carl Ejlertsson, CEO at Octoplay, said: “We work with the best operators in the business and in Superbet we have a partner that understands the power of premium online slot content when it comes to engaging and entertaining players. There is a lot of content in the market, but standing out and hitting the mark with players requires a deep knowledge of the space and player preferences. We have that at Octoplay and use this understanding and experience to develop slot machines that players want to play.”
Nicholas Yu, Head of Gaming Content at Superbet, added: “Premium content is one of the most effective ways to attract and retain players and this partnership with Octoplay adds proven, in-demand online slots to our lobby. Octoplay always strikes the balance between theme, design, sound, bonuses and gameplay to create slots that put players on the edge of their seats with each spin and we can’t wait for our customers to experience the thrill ride its games offer for the first time.”
Octoplay’s recent collaboration with Superbet follows partnerships with Paddy Power and Betfair, facilitating its entry into the UK market. These agreements allowed players access to Octoplay’s slot machines on these platforms, including titles like Zeus Smash and Lollicat.
Furthermore, Octoplay acquired a supplier licence from Sweden’s Spelinspektionen, enabling access to its slot library in Sweden via its remote gaming server.
Additionally, Octoplay partnered with Soft2Bet to launch across Europe earlier this year.