Continent 8 Technologies has appointed Jamie Garcia as the group’s Regional Sales Director.
Garcia will now be responsible for driving ‘critical’ infrastructure growth and cybersecurity opportunities in the rapidly expanding igaming and online sports betting markets.
Brian Koh, Chief Commercial Officer at Continent 8 Technologies, commented: “Jamie has a proven track record at high-calibre organisations such as Gaming Laboratories International (GLI), and Scientific Games.”
At GLI – an igaming testing and assessment service provider – Garcia was a Senior Account Executive.
“This is just the sort of expertise we want to bring to our organisation and US sales team. This is a market that has shown tremendous growth potential, and we want to continue to support our customers in the new and upcoming regulated states in which they operate,” Koh continued.
“With Jamie on board, we can deepen the relationships we have with our customers and ensure they are getting the most out of the infrastructure and cybersecurity solutions and services we provide.”
Described as a ‘highly experienced industry specialist’, Garcia’s 10-plus-year career in the sector has seen her hold senior positions at organisations such Scientific Games and Williams (WMS) Gaming.
On her new role, Garcia added: “My skill set is ideally suited to the role of Regional Sales Director. I’m looking forward to using the experience and expertise I have built over my career to provide even more support and value to our customers.”
In further detail, she will support new strategic sales initiatives to address the growing demand for the company’s comprehensive service portfolio. These offerings include hyperscale, hybrid/public/private cloud solutions and physical infrastructure.
Continent 8’s lineup also contains a full suite of cybersecurity solutions to safeguard infrastructure against cyber threats.
The new hire concluded: “North America is an incredibly exciting market with big opportunities for operators and suppliers to explore, but they need the regulatory guidance and technical infrastructure and cybersecurity creativity for their igaming and online sports betting requirements, and that’s exactly what Continent 8 provides.”